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Simon Fhima, IIanah --- "Trade Mark Law and Sharing Names" (Edward Elgar Publishing, 2009) [2009] ELECD 263

Editor(s): Simon Fhima, IIanah

Title: Trade Mark Law and Sharing Names

Sub-title: Exploring Use of the Same Mark by Multiple Undertakings

Topics: Intellectual Property Law

Publisher: Edward Elgar Publishing

Date of Publication: 31 March 2009

Number of pages: 224

ISBN (hard cover): 9781847202796

EISBN: 9781848447479

Abstract/Description:

There are a number of points throughout the trade mark system where multiple undertakings share the same name, either unwillingly, or by consent. In this timely book, expert contributors address this controversial issue and identify the various points at which names are shared.

This unique book uses both historical and interdisciplinary perspectives, as well as more traditional legal methodology, to examine the practical and theoretical implications of such name sharing for the parties involved. It analyses what can be learned from the sharing process about the nature of the trade mark system and the interests which it protects. General themes relating to the nature and purpose of trade mark law are also discussed.

The contributors focus on UK and European law and their detailed treatment of specific trade mark topics will prove invaluable to postgraduate law students and academics specialising in intellectual property. Legal practitioners will appreciate the up-to-date consideration of concepts important in both contentious and non-contentious trade mark practice and in-house counsel for brand owners will benefit from the expert guidance offered on issues relevant to protecting their trade marks.